Here’s why website maintenance is important:

Like so many things in your business and your life in general, your website also needs maintaining or maintenance.  In other words, information on pages needs to be updated, new pages may need to be created or old pages removed, your Word Press plugins needs to be updated to new versions, etc.  It is wise to conduct website maintenance on your website on a monthly basis at a minimum.  Below are some additional key website maintenance processes you want to implement to optimize the performance of your website.

Site Backups

You definitely want your website backed-up on a regular basis to a file that is easily accessible to you or your web developer just in case, God forbid, the content on your website is totally wiped out for some reason.  This is something you should probably do on a monthly or weekly basis depending on how often you make updates to your website.

Check for Broken Links

Broken links not only discredit your website and your business to some extent but they also impact your search engine rankings.  Consequently, you should use a broken link checker to crawl all of your web pages to identify any broken links on your website so that you can get them corrected right away.

Site Speed

One key component of your website that is often overlooked by web developers and customers in the market for a new website is the speed at which one’s website loads.  If your website takes more than 5 seconds to load, there is a high probability that your prospective visitor will not wait for your site to load and move on to the next website.  If you already have a website, use a website speed checker to check to see how quickly your website loads.

At Lafate Web Design, we will not only build an easy to navigate visually appealing website for you, but we will build your website to perform optimally. Furthermore, we will assist you in keeping your website up to date and fine-tuned offering maintenance charges that do not require you to have a large budget.